Senior Manager, Customer Advocacy & Community (Boston)

Company: Community Inc.
Location: Boston
Posted on: November 20, 2024

Job Description:

As the Senior Manager, Customer Advocacy & Community, you will lead a team of three in continuing to develop and expand our customer advocacy and community initiatives. You'll have the opportunity to craft and implement strategic programs aimed at nurturing relationships with key customers, amplifying Snyk's thought leadership, and validating our platform. This role offers a unique chance to drive impactful customer engagement while collaborating cross-functionally to elevate the voice of the customer.
You'll Spend Your Time:

• 
  
• Cultivating relationships with key customers and personas through curated programming
  
• Designing and implementing customer user group initiatives globally.
  
• Partnering with customers for various advocacy efforts, including case studies, webinars, events, and testimonials.
  
• Redesigning Snyk's sales reference program globally, serving as a trusted advisor and enablement lead.
  
• Leading Snyk's Executive Customer Advisory board, owning content, meetings and membership
  
• Identifying and defining customer content needs and direction.
  
• Tracking and reporting on key success metrics to demonstrate impact.
  
• Implementing and scaling customer programming for both executives and practitioners, encompassing in-person and virtual events, as well as content creation.
  
  What You'll Need:
  
  • 
    
  • 5+ years of marketing experience with at least 2 years in customer marketing.
    
  • Excellent project and program management skills, with a keen eye for detail and ability to thrive in a dynamic environment.
    
  • Strong verbal and written communication skills.
    
  • Results and metrics-driven mindset, with proficiency in measuring and reporting marketing KPIs.
    
  • Experience working with customers and customer-facing teams, and interacting with technical stakeholders at various levels.
    
  • Proven track record in implementing and managing customer advocacy programs and communities.
    
  • Strategic thinker with the ability to build meaningful relationships and drive engagement
    
  • Collaborative mindset with the capability to work cross-departmentally to achieve shared goals.
    
    We'd be Lucky if You:
    
    • 
      
    • Experience with security and developer personas is a plus.
      
    • Experience with customer reference management software such as ReferenceEdge
      
    • Have experience in organizing and executing impactful executive customer programs.
      
    • Possess knowledge of the security and developer landscape, contributing valuable insights to our initiatives.
      
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Keywords: Community Inc., Haverhill , Senior Manager, Customer Advocacy & Community (Boston), Executive , Boston, Massachusetts